Guiding Technical Founders from Expert to Decisive CEO

Strategic judgement, commercial clarity, and leadership authority when decisions carry real consequence.

Founder and executive advisor in a focused leadership discussion at a table
Founder and executive advisor in a focused leadership discussion at a table
Founder and executive advisor in a focused leadership discussion at a table

I work in the gap before formal boards, full advisory teams, or heavy consulting structures make sense.

I act as a sparring partner at the intersection of executive advisory, commercial strategy, and leadership authority, helping founders sharpen judgement, make sense of complexity, and lead decisively as scale accelerates.

Confidential. No obligation. Fit comes first.

Trusted by leaders at :

Trusted by leaders at :

  • BP logo
  • Shell logo
  • Bouygues logo
  • Enverus logo
  • Petronas logo
  • BVG Associates logo
  • The University of Manchester logo
  • Linkedin Logo
  • BP logo
  • Shell logo
  • Bouygues logo
  • Enverus logo
  • Petronas logo
  • BVG Associates logo
  • The University of Manchester logo
  • Linkedin Logo

The Cost of Internal Friction.

Your business has outgrown the way decisions are currently being held. The cost is invisible, but constant.

Decision Fatigue.

Every decision feels heavier than it should.

Growth Fog.

You have momentum and resources, yet clarity keeps slipping out of reach.

Internal Resistance.

You know what to do, but execution hesitates where it never used to.

The result is not failure. It is a low-level, constant hum of pressure that never quite switches off.

The Transformation Gap.

Most founders respond to growth pressure by doing more.
At early stages, that works. At scale, it does not.

This is not a skills gap or a strategy problem.
It is the moment where judgement, authority, and identity must catch up with scale.

Realignment

Decisions loop
back

Decisions regain speed as your leadership posture matches the scale of the business.

Friction Removal

You step in too
often

Internal hesitation fades. You move without second-guessing or forcing.


Natural Authority

Execution becomes calmer and more decisive. Others respond without being pushed.

This is not an optimisation problem.
It is a leadership posture problem.

Built Under Pressure, Without a Playbook.

Experience shaped where responsibility scales faster than certainty.

I have led market penetration and commercial strategy for organisations including BP, RWE, and Bouygues, secured £10B+ in cross-border business, and carried £15M+ budget responsibility in high-stakes, first-of-a-kind environments.


My work sat at the edge of large systems, building new markets, leading cross-functional and international "commando" teams, and operating without playbooks while decisions carried real commercial consequence.


Today, I bring that lived leadership experience into a high-trust sparring relationship, informed by executive coaching and applied behavioural science, to help founders whose leadership must evolve faster than the business itself.

Leadership Sparring for Complex Environments.

Founders at scale do not need more advice or frameworks.
They need a place to think clearly when decisions carry real consequence.

This work integrates strategic judgement, board-level perspective, and executive leadership development into a single sparring relationship.


It is a working partnership where decisions, assumptions, and leadership posture are challenged at the level they break, with a focus on:


Reducing internal friction so decisions regain speed

Holding pressure without defaulting to urgency or control

Aligning identity, authority, and execution as the business scales


This is for founders already operating at scale, who recognise that leadership posture has become the constraint.